The Digital Analytics Summit will take place at Boğaziçi University on December 1, 2016! As one of the promotional partners, LAYSOS Digital Marketing Agency is proud to be a part of this summit, which will feature prominent figures in Turkey such as Burak Aydın, the General Manager of Intel Turkey, Tansu Yeğen, the Deputy President of Samsung Turkey, and Doğuş Kuran, the Group President of Turkcell Customer Services.

Bringing together leading experts and pioneering companies in the field, Boğaziçi University Digital Analytics Summit, which is now in its third year, will offer participants a professional perspective on the future and evolution of digital marketing, the effective use of Big Data, the influential role of smart devices in digital marketing, and mobile analytics.

With a lineup of speakers that raises the bar each year, the Digital Analytics Summit attracts attention with its prestigious venue, Albert Long Hall, which has hosted numerous international conferences throughout its 154-year history. Coordinated by Prof. Dr. Ayşegül Toker, the Dean of the Faculty of Economics and Administrative Sciences at Boğaziçi University, the Digital Analytics Summit aims to open the doors to the concept of digital analytics in a constantly changing and evolving world, offering new insights and perspectives through the participation of industry leaders who shape the future.

As one of Boğaziçi University's well-established events that make waves in the industry, the Digital Analytics Summit aims to touch the future by bringing to the stage stars who shape the digital world, including Fura Osp Johannesdottir, Creative Director at R/GA London, Volkan Biçer, CEO of Mobilike, Burak Aydın, General Manager of Intel Turkey, Cenk Kıvılcım, General Manager of Cisco Turkey, and Doğuş Kuran, Group President of Turkcell Customer Services.

Following the not-to-be-missed panel discussions and keynote speeches, the Digital Analytics Summit will conclude the day with closing remarks from Egon Zehnder, followed by a special reception sponsored by Egon Zehnder for VIP participants. With its interactive discussion environment and the warmth of the campus, the summit will provide an important meeting point for valuable connections and networking opportunities.